Workflow
We create an integrated approach to solving your case. It all depends on the goals, audience and vector of the project.
This section briefly describes approaches to solving some of the flows as we work. Of course, for each specific customer, the flow can be changed depending on the goals of the project. We hope this information will help you in making a decision
Startups
Startup stages are different from ready project stages
Pre-start
Initially, we attentively listen to all wishes / goals / stories of the customer for a new project
We carry out comparative analysis of competitors and select only the best UX stories for our product
Based on the data we receive, we form the customer journey map and screens flow on the project
Brief business
Competitor analysis
Customer Journey Map
Work process
Based on the data received, we form prototypes (possibly animation) or create the final UX design
Having a ready prototype, we go to the focus group (size depends on the company) & get the feedback we need
Analyzing the results obtained from the focus group, we make changes to our prototype. And we repeat the process.
Wireframes or design
Test on focus group
Work with results
Based on the data received, we form prototypes (possibly animation) or create the final UX design
If necessary, we create a design team for the project and break the work into agile sprints
When all the UX is finished, we give the layouts to the development with further control of the implementation.
Design system
Form team & sprints
To development
Ready Products
From 500K+ Users everyday
Pre-start
We carry out comparative analysis of competitors and select only the best UX stories for our product
If necessary, we create a design team for the project and break the work into agile sprints
We form a design system based on atomic design scheme. And also add new components in the future
Competitor analysis
Form team & sprints
Design system
New features
Together with the product department, we form and prioritize new hypotheses for the project
Based on the data received, we form prototypes (possibly animation) or create the final UX design
We go to the focus group & get the feedback we need. Different cases are also possible for example A/B testing
Hypotheses (+product)
Wireframes or design
Test on focus group
Improve
We analyze current cases
based on data from the analytics (heatmaps, video interviews, etc.)
Together with the product department, we form and prioritize new hypotheses for the project
Based on the data received, we form prototypes (possibly animation) or create the final UX design
Get data from analytics
Hypotheses (+product)
Wireframes or design
We go to the focus group & get the feedback we need. Different cases are also possible for example A/B testing
Analyzing the results obtained from the focus group, we make changes to our prototype. And we repeat the process.
When all the UX is finished, we give the layouts to the development with further control of the implementation.
Test on focus group
Work with results
To Development